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To study the consumer and preference towards Britannia Biscuits in Palakkad. This study to analyses the consumer level of preference . The type of the sample ...
Britannia is an active promoter with different techniques like using celebrity, playing cartoon and so on occupying major share in the market shall maintain the ...
The study aims to identify the most popular biscuit variants and the reasons behind their popularity among consumers. Additionally, it seeks to understand the ...
Missing: Palakkad IJAR -
From the findings of study, Consumers purchase decisions are influenced by mainly TASE and they also purchase the other varieties of Britannia biscuits. The ...
Missing: Palakkad Applied
Nov 24, 2019 · Consumer preference varies from brand to brand on the basis of quality, price, style, taste, advertising and peer influence.
Missing: Applied | Show results with:Applied
This study aims to study which brand of biscuits do the respondents prefer and their attitude towards the particular brand. For the purpose of the study data ...
Missing: Palakkad | Show results with:Palakkad
The study has been undertaken with a view to examine the buyer contentment of Britannia Biscuits in Madurai. The study does not include companies, other agents, ...
In this Research Paper, have been collected both primary and secondary sources. The primary data were collected from the consumers consuming Britannia biscuits ...
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Biscuits are consumed by all age group of consumers because of increased health consciousness. Now-a-days, biscuit manufacturers face stiff competition from ...
The biscuit market in India is estimated to be 1.1million tons p.a., valued at Rs.35 billion. The unorganized sector accounts for over 50% of the market.
Missing: Palakkad City - IJAR -