To study the consumer and preference towards Britannia Biscuits in Palakkad. This study to analyses the consumer level of preference . The type of the sample ...
Britannia is an active promoter with different techniques like using celebrity, playing cartoon and so on occupying major share in the market shall maintain the ...
Abstract. This research aims to conduct an in-depth study on consumer preferences regarding Britannia. Biscuits, a prominent brand in the food and snack ...
Missing: Palakkad IJAR -
From the findings of study, Consumers purchase decisions are influenced by mainly TASE and they also purchase the other varieties of Britannia biscuits. The ...
Missing: Palakkad Applied
In this Research Paper, have been collected both primary and secondary sources. The primary data were collected from the consumers consuming Britannia biscuits ...
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Nov 24, 2019 · Consumer preference varies from brand to brand on the basis of quality, price, style, taste, advertising and peer influence.
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The authors highlights various important factors that affecting the behaviour of the customer consuming Biscuits like packaging, pricing, availability, quality ...
This study aims to study which brand of biscuits do the respondents prefer and their attitude towards the particular brand. For the purpose of the study data ...
Missing: Palakkad | Show results with:Palakkad
The aim of this research is generally to examine retailer's attitudes towards Britannia products in the rural areas of Tirunelveli district. Data was collected ...
Nov 11, 2022 · Indian biscuits industry seems to be largest among all the food industries and has a turnover of around Rs.3000 crore. Britannia Industries ...
Missing: Palakkad Applied