SlideShare a Scribd company logo
1 of 6
Download to read offline
Digital Activism: Relevance to Socially
   Excluded Communities in India
Context

• Digital activism - “all political and social forms of campaign that use
  digital network infrastructure” - mobile, internet and offline devices
• Characterised by speed, reliability, scale and low cost
• 1998 - first digitally enabled political mobilization against 29 yr
  regime of Omar Bongo in Gabon - Led by exiled Gabonese scholar
  Dr. Daniel Mengara 
• Arab Spring of 2011 - rooted in Kefaya movement of 2004 -
  created a generation of bloggers in Egypt giving voice to shared
  injustice, democracy, human rights 
• Occupy movement - the India Against Corruption campaign -
  Political relevance: the Obama presidential campaign / BJP / SP
• 52m active internet users in India (2009) - fastest growth in small
  towns - India MDG target of 100 pc internet access across villages
  by 2020

•
Problem Statement
• Digital tools for instigating critique, opposition and
  revolution - emails, text msg, social networks, videos used
  to mobilize opinion and action against perceived injustice 
• Yet social and economic factors restrict access to digital
  infrastructure - unequal access, unequal skills and
  censorship
• Internet and American Life Project of the Pew Research
  Center (2007): “Whether they take place on the Internet or
  off, traditional political activities remain the domain of
  those with high levels of income and education.” 
• Gaurav Mishra (June 2009) - Orkut has 1000 Brahmin
  groups in stark contrast to 200 for and by members of the
  Dalit caste - both are almost completely separate and
  divided
• Other sources point to untapped potential of digital media
  among traditionally excluded communities
• Center for American Progress (2010): 85 per cent of Latinos
  and African Americans owning mobile phones; 25 pc of
  Twitter users belong to the Africa American community
• Brian Solis (2009): Women form 57% of the membership
  across Facebook and Twitter - spend 16.3 per cent of their
  online time on social networking as opposed to men who
  spend 11.7 pc
• Katharine Bodrock (2010): ‘leap-frogging’ - poorer countries
  or communities can skip over stages in technology adoption
  and implement newer technologies that are light- weight,
  distributed, and ecologically sustainable – the challenge and
  opportunity for the ‘new new social movements’ of our time. 

•
Objectives

• to examine how digital activism is advancing
  strategies for rights based campaigning and
  advocacy in India 
• to understand whether digital technology is
  enabling traditionally excluded communities to
  strengthen their organising capacities and exert
  greater influence on public policy and resources
Proposed Methodology / Scope
• Lit Review - Challenge of available studies / reports in the
  Indian context - studies and analysis available in other parts
  of the world and relate the same to Indian context - Possible
  focus on comparative experience of BRICS / MICs in relation
  to similar indicators of growth, access and inequality
• Qualitative Method - Case study - Study patterns of
  mobilization and advocacy in context of a dalit / women's
  movement in India and relevance of digital technologies in
  the same - AND/ OR - 
• Quantitative Method - Listing of digital advocacy
  organisations in India - Stratified sampling of members
  across one or more organisation - Profile of members, issues
  raised and public impact - relevance to socially excluded
  communities

More Related Content

What's hot

Issues, challenges and opportunities presented by mobile
Issues, challenges and opportunities presented by mobileIssues, challenges and opportunities presented by mobile
Issues, challenges and opportunities presented by mobile
Christiana Charles-Iyoha
 
Social Media & Democracy
Social Media & DemocracySocial Media & Democracy
Social Media & Democracy
Frans Staal
 
ICT & Digital Divide John Jacob
ICT & Digital Divide   John JacobICT & Digital Divide   John Jacob
ICT & Digital Divide John Jacob
vivekkarackadu
 
Building “Africanised” New Media Training into Journalism Education
Building “Africanised” New Media Training into Journalism EducationBuilding “Africanised” New Media Training into Journalism Education
Building “Africanised” New Media Training into Journalism Education
davidbrake
 
ICT For advocacy and Developmental Communication
ICT For advocacy and Developmental CommunicationICT For advocacy and Developmental Communication
ICT For advocacy and Developmental Communication
Deoky5799
 
3. Research contexts: priorities, training and impact – Dorothea Kleine
3. Research contexts: priorities, training and impact – Dorothea Kleine 3. Research contexts: priorities, training and impact – Dorothea Kleine
3. Research contexts: priorities, training and impact – Dorothea Kleine
UNICEF Office of Research - Innocenti
 

What's hot (17)

Digital divide in south africa
Digital divide in south africaDigital divide in south africa
Digital divide in south africa
 
Ict as platform for change group 1
Ict as platform for change group 1Ict as platform for change group 1
Ict as platform for change group 1
 
The Hidden Image of Mobile Apps: Geographic, Demographic, and Cultural Factor...
The Hidden Image of Mobile Apps: Geographic, Demographic, and Cultural Factor...The Hidden Image of Mobile Apps: Geographic, Demographic, and Cultural Factor...
The Hidden Image of Mobile Apps: Geographic, Demographic, and Cultural Factor...
 
Issues, challenges and opportunities presented by mobile
Issues, challenges and opportunities presented by mobileIssues, challenges and opportunities presented by mobile
Issues, challenges and opportunities presented by mobile
 
Ict as platform
Ict as platformIct as platform
Ict as platform
 
Social Media & Democracy
Social Media & DemocracySocial Media & Democracy
Social Media & Democracy
 
Digital divide
Digital divideDigital divide
Digital divide
 
Digital Divide
Digital DivideDigital Divide
Digital Divide
 
9 ictasplatformforchange
9 ictasplatformforchange9 ictasplatformforchange
9 ictasplatformforchange
 
ICT as a Platform for Change
ICT as a Platform for Change ICT as a Platform for Change
ICT as a Platform for Change
 
Shut it down or shape it up? The state of Vietnamese digital media in 2021
Shut it down or shape it up? The state of Vietnamese digital media in 2021Shut it down or shape it up? The state of Vietnamese digital media in 2021
Shut it down or shape it up? The state of Vietnamese digital media in 2021
 
The New Digital Divide
The New Digital DivideThe New Digital Divide
The New Digital Divide
 
Women Empowerment and ICT4D
Women Empowerment and ICT4DWomen Empowerment and ICT4D
Women Empowerment and ICT4D
 
ICT & Digital Divide John Jacob
ICT & Digital Divide   John JacobICT & Digital Divide   John Jacob
ICT & Digital Divide John Jacob
 
Building “Africanised” New Media Training into Journalism Education
Building “Africanised” New Media Training into Journalism EducationBuilding “Africanised” New Media Training into Journalism Education
Building “Africanised” New Media Training into Journalism Education
 
ICT For advocacy and Developmental Communication
ICT For advocacy and Developmental CommunicationICT For advocacy and Developmental Communication
ICT For advocacy and Developmental Communication
 
3. Research contexts: priorities, training and impact – Dorothea Kleine
3. Research contexts: priorities, training and impact – Dorothea Kleine 3. Research contexts: priorities, training and impact – Dorothea Kleine
3. Research contexts: priorities, training and impact – Dorothea Kleine
 

Viewers also liked

Viewers also liked (7)

Digital Activism
Digital ActivismDigital Activism
Digital Activism
 
Social Media Activism Presentation
Social Media Activism Presentation Social Media Activism Presentation
Social Media Activism Presentation
 
Social Media Activism
Social Media ActivismSocial Media Activism
Social Media Activism
 
What is Digital Activism?
What is Digital Activism?What is Digital Activism?
What is Digital Activism?
 
Emperialism And Colonialism (Ppt)
Emperialism And Colonialism (Ppt)Emperialism And Colonialism (Ppt)
Emperialism And Colonialism (Ppt)
 
Digital Activism examples
Digital Activism examplesDigital Activism examples
Digital Activism examples
 
Social media and social change: Protest, activism, and civic engagement
Social media and social change: Protest, activism, and civic engagementSocial media and social change: Protest, activism, and civic engagement
Social media and social change: Protest, activism, and civic engagement
 

Similar to Digital Activism: Relevance to Socially Excluded Communities in India

Online civic engagement
Online civic engagementOnline civic engagement
Online civic engagement
misterderek
 
Online civic engagement
Online civic engagementOnline civic engagement
Online civic engagement
misterderek
 
Ralph schroeder
Ralph schroederRalph schroeder
Ralph schroeder
oiisdp
 
Internet and participatory culture opportunities and challenges-ppt
Internet and participatory culture  opportunities and challenges-pptInternet and participatory culture  opportunities and challenges-ppt
Internet and participatory culture opportunities and challenges-ppt
Arulselvan Senthivel
 
Shyam Swaroop and Manukonda Rabindranath-Internet and participatory culture-o...
Shyam Swaroop and Manukonda Rabindranath-Internet and participatory culture-o...Shyam Swaroop and Manukonda Rabindranath-Internet and participatory culture-o...
Shyam Swaroop and Manukonda Rabindranath-Internet and participatory culture-o...
pumediaseminar2011
 

Similar to Digital Activism: Relevance to Socially Excluded Communities in India (20)

Online civic engagement
Online civic engagementOnline civic engagement
Online civic engagement
 
Online civic engagement
Online civic engagementOnline civic engagement
Online civic engagement
 
TechChange: Digital Organising for Political Advisors May 2013
TechChange: Digital Organising for Political Advisors May 2013TechChange: Digital Organising for Political Advisors May 2013
TechChange: Digital Organising for Political Advisors May 2013
 
Ralph schroeder
Ralph schroederRalph schroeder
Ralph schroeder
 
The Largest Democracy - India
The Largest Democracy - IndiaThe Largest Democracy - India
The Largest Democracy - India
 
adeel mughal
adeel mughal adeel mughal
adeel mughal
 
Social Media: Fueling Modern Movements in the Digital Age
Social Media: Fueling Modern Movements in the Digital AgeSocial Media: Fueling Modern Movements in the Digital Age
Social Media: Fueling Modern Movements in the Digital Age
 
Citizen Technology & Open Government
Citizen Technology & Open GovernmentCitizen Technology & Open Government
Citizen Technology & Open Government
 
eParticipation in East Africa: Theory, platforms and cases - Amahoro Mu Matora
eParticipation in East Africa: Theory, platforms and cases - Amahoro Mu MatoraeParticipation in East Africa: Theory, platforms and cases - Amahoro Mu Matora
eParticipation in East Africa: Theory, platforms and cases - Amahoro Mu Matora
 
digital divide.pptx
digital divide.pptxdigital divide.pptx
digital divide.pptx
 
Digital development and Online Gender-Based Violence
Digital development and Online Gender-Based ViolenceDigital development and Online Gender-Based Violence
Digital development and Online Gender-Based Violence
 
[2011] Citizen techology & Open Government - Jared Ford
[2011] Citizen techology & Open Government - Jared Ford [2011] Citizen techology & Open Government - Jared Ford
[2011] Citizen techology & Open Government - Jared Ford
 
Women and ICT - UNOCHA (ROSEA)
Women and ICT - UNOCHA (ROSEA)Women and ICT - UNOCHA (ROSEA)
Women and ICT - UNOCHA (ROSEA)
 
Digital Gender Gaps Seen Through Social Media
Digital Gender Gaps Seen Through Social MediaDigital Gender Gaps Seen Through Social Media
Digital Gender Gaps Seen Through Social Media
 
Internet and participatory culture opportunities and challenges-ppt
Internet and participatory culture  opportunities and challenges-pptInternet and participatory culture  opportunities and challenges-ppt
Internet and participatory culture opportunities and challenges-ppt
 
Shyam Swaroop and Manukonda Rabindranath-Internet and participatory culture-o...
Shyam Swaroop and Manukonda Rabindranath-Internet and participatory culture-o...Shyam Swaroop and Manukonda Rabindranath-Internet and participatory culture-o...
Shyam Swaroop and Manukonda Rabindranath-Internet and participatory culture-o...
 
Social Context of Computing
Social Context of ComputingSocial Context of Computing
Social Context of Computing
 
Social Media in Malaysia and United States of America - A study
Social Media in Malaysia and United States of America - A study Social Media in Malaysia and United States of America - A study
Social Media in Malaysia and United States of America - A study
 
The Using of Social Media in Malaysia and US for Political Campaign
The Using of Social Media in Malaysia and US for Political Campaign The Using of Social Media in Malaysia and US for Political Campaign
The Using of Social Media in Malaysia and US for Political Campaign
 
ICT as Platform for Change - Empowerment Technologies
ICT as Platform for Change - Empowerment TechnologiesICT as Platform for Change - Empowerment Technologies
ICT as Platform for Change - Empowerment Technologies
 

Recently uploaded

+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Safe Software
 
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Victor Rentea
 
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Victor Rentea
 

Recently uploaded (20)

Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with Milvus
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
WSO2's API Vision: Unifying Control, Empowering Developers
WSO2's API Vision: Unifying Control, Empowering DevelopersWSO2's API Vision: Unifying Control, Empowering Developers
WSO2's API Vision: Unifying Control, Empowering Developers
 
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
 
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
Introduction to Multilingual Retrieval Augmented Generation (RAG)
Introduction to Multilingual Retrieval Augmented Generation (RAG)Introduction to Multilingual Retrieval Augmented Generation (RAG)
Introduction to Multilingual Retrieval Augmented Generation (RAG)
 
Platformless Horizons for Digital Adaptability
Platformless Horizons for Digital AdaptabilityPlatformless Horizons for Digital Adaptability
Platformless Horizons for Digital Adaptability
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
 
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
 
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : Uncertainty
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 

Digital Activism: Relevance to Socially Excluded Communities in India

  • 1. Digital Activism: Relevance to Socially Excluded Communities in India
  • 2. Context • Digital activism - “all political and social forms of campaign that use digital network infrastructure” - mobile, internet and offline devices • Characterised by speed, reliability, scale and low cost • 1998 - first digitally enabled political mobilization against 29 yr regime of Omar Bongo in Gabon - Led by exiled Gabonese scholar Dr. Daniel Mengara • Arab Spring of 2011 - rooted in Kefaya movement of 2004 - created a generation of bloggers in Egypt giving voice to shared injustice, democracy, human rights • Occupy movement - the India Against Corruption campaign - Political relevance: the Obama presidential campaign / BJP / SP • 52m active internet users in India (2009) - fastest growth in small towns - India MDG target of 100 pc internet access across villages by 2020 •
  • 3. Problem Statement • Digital tools for instigating critique, opposition and revolution - emails, text msg, social networks, videos used to mobilize opinion and action against perceived injustice • Yet social and economic factors restrict access to digital infrastructure - unequal access, unequal skills and censorship • Internet and American Life Project of the Pew Research Center (2007): “Whether they take place on the Internet or off, traditional political activities remain the domain of those with high levels of income and education.” • Gaurav Mishra (June 2009) - Orkut has 1000 Brahmin groups in stark contrast to 200 for and by members of the Dalit caste - both are almost completely separate and divided
  • 4. • Other sources point to untapped potential of digital media among traditionally excluded communities • Center for American Progress (2010): 85 per cent of Latinos and African Americans owning mobile phones; 25 pc of Twitter users belong to the Africa American community • Brian Solis (2009): Women form 57% of the membership across Facebook and Twitter - spend 16.3 per cent of their online time on social networking as opposed to men who spend 11.7 pc • Katharine Bodrock (2010): ‘leap-frogging’ - poorer countries or communities can skip over stages in technology adoption and implement newer technologies that are light- weight, distributed, and ecologically sustainable – the challenge and opportunity for the ‘new new social movements’ of our time. •
  • 5. Objectives • to examine how digital activism is advancing strategies for rights based campaigning and advocacy in India • to understand whether digital technology is enabling traditionally excluded communities to strengthen their organising capacities and exert greater influence on public policy and resources
  • 6. Proposed Methodology / Scope • Lit Review - Challenge of available studies / reports in the Indian context - studies and analysis available in other parts of the world and relate the same to Indian context - Possible focus on comparative experience of BRICS / MICs in relation to similar indicators of growth, access and inequality • Qualitative Method - Case study - Study patterns of mobilization and advocacy in context of a dalit / women's movement in India and relevance of digital technologies in the same - AND/ OR - • Quantitative Method - Listing of digital advocacy organisations in India - Stratified sampling of members across one or more organisation - Profile of members, issues raised and public impact - relevance to socially excluded communities