Which Is the Most Beautiful City in Morocco? 14 Beautiful Cities in Morocco to Visit
Trying to figure out what the most beautiful city in Morocco is? It’s a tough call, you’re spoilt for choice!
Morocco is blessed with a fine collection of beautiful cities that showcase a blend of rich history, vibrant culture, and stunning landscapes.
In this article, I’ll be telling you where to find the most beautiful cities in Morocco for yourself. From the imperial cities of Marrakech and Fez, and their intricate architecture and ancient medinas to the coastal towns of Essaouira with its Portuguese influences, I’ve even included one that looks like it’s been plucked straight from the Swiss Alps!
Read on and discover the best cities to visit in Morocco for their jaw-dropping beauty.
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14 Most Beautiful Cities in Morocco
So where is the most beautiful city in Morocco? It’s a tough call because they are all so different. I genuinely loved every city I visited in Morocco during my month-long trip.
Each of these Morocco cities to visit offers a well-blended tapestry that showcases the diverse history of the country. Here’s my shortlist of the 14 most beautiful cities in Morocco that I 100% recommend you visit.
Most Beautiful Cities in Morocco
- Chefchaouen
- Essaouira
- Marrakech
- Tangier
- Ouarzazate
- Fes
- Meknes
- Rabat
- Casablanca
- Ancient City of Volubilis
- Tetouan
- Ifrane
- Asilah
- Merzouga
1. Chefchaouen
Chefchaouen, located in the northwest region of Morocco, is often regarded as one of the most beautiful cities in Morocco. It’s also dubbed ‘the Blue City’.
Nestled in the Rif Mountains, this picturesque city is renowned for its striking blue-painted buildings, narrow winding streets, and vibrant artistic culture. In recent years, it’s become one of the most famous cities in Morocco thanks to its Instagrammable aesthetic – so much so that some would argue that it’s THE most beautiful place in Morocco.
One of the best things to do in Chefchaouen is explore its charming Medina. The Medina is a maze of narrow streets filled with local artisan shops, cafes, and handicrafts, offering a great place to pick up souvenirs.
After whittling away several hours wandering the streets of Chefchaouen, and photographing everything – I took hundreds of photos here! Head to Plaza Uta el-Hammam, by day, it’s a fairly relaxed affair where you can get freshly squeezed orange juice or coffee and people-watch. By night, it comes alive with market stalls that attract a mix of locals and tourists.
If you’re into hiking, then base yourself here to explore the surrounding Rif Mountains. The nearby Akchour Waterfalls are a popular spot, with their cascading waters and stunning natural scenery.
For the best sunset spot, head up to the Spanish Mosque, perched on a hill opposite the main part of Chefchaouen city. We headed up towards the end of the day, just as the sun was setting. It gets quite busy up there towards dusk, but it’s a great palace to sit and watch the sunset and the city lights come on.
Check Availability: Private Walking Tour of Chefchaouen
Related Article: Best 10 Day Morocco Itinerary
2. Essaouira
Located on the western coast of Morocco, Essaouira is one of the main tourist cities in Morocco. It’s known for its unique blend of Moroccan, European, and African influences.
This seaside city is located about 173 kilometres west of Marrakech. During the heat of summer, Essaouira offers a refreshing escape from the balmy heat of Marrakech thanks to its constant cooling sea breeze.
It’s often considered one of the most beautiful cities in Morocco thanks to its gorgeous harbour, often filled with wooden blue fishing boats, as well as Skala de la Ville – the old fortifications.
The medina of Essaouira is also a listed UNESCO World Heritage Site. You can whittle away hours wandering the narrow, labyrinthine streets. They are lined with whitewashed buildings adorned with vibrant blue accents, often with colourful textiles, ceramics, and artwork placed outside the shops.
Essaouira is also one of the best Moroccan cities for watersports. There’s a buzzing surfing and kiteboarding scene here.
3. Marrakech
This renowned Moroccan city is as known as the “Red City” for its fiery-coloured sandstone walls. Marrakech is undoubtedly one of the top cities in Morocco.
To make the most of the city, I recommend staying here for at least a couple of nights, to fully immerse yourself in Moroccan culture, opt to stay in one of the traditional Riads in the heart of the old city.
As one of the most important cities in Morocco, Marrakech shares the status of Imperial City along with three other cities in the country; Fez, Kenes, and Rabat – don’t worry, I’ve included all of them in this list!
What makes Marrakech one of the most beautiful places in Morocco is the abundance of outstanding palaces, gardens, and of course the medina. Highlights include Jardin Majorelle, Bahia Palace, and the Saadian Tombs.
Marrakech’s maze-like medina and souks are also recognized as UNESCO World Heritage Sites. It’s easy to get lost in the myriad of streets – although that’s part of the fun of it.
In the evening, find a rooftop restaurant overlooking Djemaa el-Fna Square. Savour the culinary delights of a fragrant tagine and sip on mint tea while listening to the rhythmic beats of traditional music taking in the ambience of the city. Seeing this iconic square come alive at night time needs to be on your Morocco must see list.
Insider Tip: If you’re a fan of Arabic-style architecture, then you’ll love the region of Andalucia in the South of Spain. I highly recommend visiting Seville, Cordoba and Granada to see the Moorish influence on the architecture here.
Related Article: What To Do In 2 Days in Marrakech, Morocco
4. Tangier
Tangier, located in the north of Morocco, sits at the crossroads of Europe and Africa.
The city’s coastal location offers fabulous views of the Strait of Gibraltar and Andalucia across the Mediterranean Sea. On a clear day, you can clearly see the beaches in Southern Spain from various lookout points around Tangier.
Tangier is one of the most charming Moroccan cities to visit. It’s a pleasant mix of stunning beaches – Malabata Beach is the best – gorgeous villas, and of course, the walled old city.
You can easily spend several hours exploring the historic medina of Tangier. The white-washed narrow streets, decorated with colourful flowers and doors are incredibly photogenic.
The Kasbah Museum, located within the ancient fortress, offers a glimpse into the city’s rich history and exhibits an impressive collection of Moroccan art.
If you’re after souvenirs, then visit Le Grand Socco, and find everything from ceramics to textiles and spices.
The Caves of Hercules is also worth a visit. It’s located just outside the city and features unique rock formations. Legend says that these caverns were where Hercules once resided. The opening of the cave is also – loosely – in the shape of Africa.
Book Here: Full Day Tour of Tangier
5. Ouarzazate
The city of Ouarzazate has a couple of aliases, it’s not only regarded as the “Gateway to the Sahara”, but also the ‘Hollywood of Morocco’. These two claims to fame have earned it a place as one of the top cities to visit in Morocco.
It’s nestled at the edge of the expansive Sahara Desert and is a city of stunning endless landscapes. As the gateway to the desert, Ouarzazate boasts a mix of majestic desert dunes, rugged mountains, and picturesque valleys.
The strategic location of the city has made it a popular destination for filmmakers. The city’s unique and dramatic landscapes have served as a backdrop for numerous iconic films and TV shows – one of them being the UNESCO Heritage Listed Site of Ait Ben Haddou which appeared in the year 2000 movie ‘Gladiator’.
This magnificent fortified village is situated on a hillside. Depending on the time of year you visit, there is sometimes a river that flows in front of it – I was there during August, so it was no surprise that the river bed was dry.
This ancient ksar is a remarkable example of Moroccan earthen architecture, with its intricate block-shaped clay structures and labyrinthine alleys. It simply oozes history!
If you’re interested in outdoor pursuits, then Ouarzazate is a great place to base yourself to venture into the nearby Atlas Mountains or to explore the stunning landscapes of the Dades and Draa Valley – this is also where you’ll find one of the best hairpin roads in Morocco.
6. Fes
Fes is the second imperial city on this list. Located in the northeastern part of the country, Fes is a UNESCO World Heritage Site and one of Morocco’s best cities.
It feels like time has stood still in Fes. I can imagine that very little has changed for hundreds of years here. The labyrinthine medina, Fes el-Bali, is considered one of the largest and oldest in the world. The medina’s narrow alleys, ornate palaces, and bustling souks really do transport you to a bygone era.
One of the top things to see in Fes is the University of Al Quaraouiyine, founded in 859 AD and recognized as the world’s oldest continuously operating university!
If your stomach can handle it, then Fes is also famous for leather goods. You can visit the ancient Tanneries where you can see leather being processed using traditional methods.
Note about the Tanneries of Fes – Honestly, it was one of the most vile-smelling places I’ve been to. When you go in, the workers do give you some mint leaves to sniff to try to mask the smell. It was interesting to see the centuries-old tradition and part of the culture of Fez, but it did make me feel a bit queasy.
For a panoramic view of beautiful Morocco and the city, head to Borj Nord, a fortress located on a hill overlooking Fes.
Book Here: Guided Tour of Fes Medina
7. Meknes
Meknes is the third Imperial City on the list, it’s also another one of Morocco’s most beautiful cities. It’s located in the northern part of the country.
Meknes boasts a rich history as the former capital city of Morocco during the 17th century. The city’s grandeur is evident in its magnificent monuments, such as the sprawling Bab Mansour Gate. This is considered one of the finest examples of Moroccan architecture.
The ancient granaries of Heri es-Souani give a glimpse into the city’s past, and the intricately designed Mausoleum of Moulay Ismail is simply jaw-droppingly stunning.
Like most cities of Morocco, there’s a central hub where everything happens. In Meknes, it’s Lahdim Square. This lively central hub is where you’ll find stalls selling everything from homeware to fresh juices.
Book Here: Guided Meknes Medina Walking Tour
8. Rabat
This is the fourth and final of the Imperial Cities on the list. This is one of the best cities in Morocco to experience where old meets new and is the country’s capital. Rabat is located on the Atlantic coast in the northwestern part of Morocco and blends a rich history, modern sophistication, and natural beauty.
Not many of Morocco’s cities have created such an effortless blend of ancient traditions and contemporary vibes. The city is home to a plethora of historical landmarks, including the UNESCO-listed Kasbah of the Udayas, with its narrow streets and blue-and-white architecture that offers stunning views of the ocean – it’s like a mini Chefchaouen!
The Hassan Tower, an iconic minaret dating back to the 12th century, and the adjacent Mausoleum of Mohammed V are also must-sees while here.
The city also boasts beautiful beaches, such as the popular Plage des Nations, which is the ideal place to relax and soak up the sun.
Book Here: Rabat Private Half-Day City Tour
9. Casablanca
Casablanca is another one of the Moroccan cities that blends old with new. Today, it’s the economic capital of the country. It’s located on the country’s western coast. The city does have a more rustic feel to it compared to Rabat, however, it adds to its charm.
When you visit Casablanca, I definitely recommend visiting the awe-inspiring Hassan II Mosque, one of Morocco’s beautiful places. This is one of the largest mosques in the world! Also, the majority of mosques in Morocco are out of bounds for non-Muslims. The mosque opens at set times during the day and you can enter as part of a guided tour.
Some of the highlights inside the mosque include the stunning prayer hall – the roof is a piece of mechanical genius as it opens to reveal the sky above! The inside walls of the mosque are adorned with intricate mosaics and plasterwork. Outside, you’ll be able to see the magnificent minaret towering over the Atlantic Ocean.
Head into the Central Market or Marché Central, where you’ll find a vibrant mix of locals and tourists shopping for fresh produce, spices, and traditional handicrafts. Also visit the charming neighbourhood of Habous, also called New Mediana, known for its narrow alleys, intricate tilework, and traditional Moroccan architecture.
10. Ancient City of Volubilis
I’ve included Volubilis because I’m a huge fan of ancient ruins. If you’ve followed my blog for a while, you’ll see that I make a beeline for them in whatever country I visit. It’s fair to say that the Volubilis was a highlight for me.
This ancient city in Morocco dates back to the Roman times. The city of Volubilis is a Berber-Roamn city and is thought to be the capital of the kingdom of Mauritania. It dates back to the 3rd century BC.
The archaeological site is nestled in the rolling hills of northern Morocco. It’s a UNESCO World Heritage Site and is widely regarded as one of the most beautiful and well-preserved archaeological sites in Morocco.
Once a thriving Roman city, Volubilis offers a fascinating glimpse into Morocco’s rich historical past and is one of the most beautiful places in Morocco. Walking through the ruins, you can still see the intricate mosaic floors, remnants of grand villas, and impressive Roman architecture.
11. Tetouan
Tetouan is one of the nicest places in Morocco to visit thanks to its hillside white-washed appearance. It’s located in the northern part of the country, near the Mediterranean Sea and the Rif Mountains.
Yet another UNESCO Heritage Site – Tetouan is known for its well-preserved medina. The signature narrow streets lined with dazzling white buildings almost make you feel you’re on a Greek island!
One of the top things to see in Tetouan is the Royal Palace. While the palace itself is not open to the public, the beautiful square in front of it, known as Place Hassan II, offers a stunning view of the palace’s ornate gates and architecture.
The city is also home to the School of Arts and Crafts, where talented artisans produce exquisite handicrafts, including intricate woodwork, colourful ceramics, and delicate textiles so it’s a great city to shop for some of the most authentic souvenirs.
12. Ifrane
Known as “Little Switzerland” or the “Alpine Town,” Ifrane is a town in Morocco that charms visitors with its distinct architecture, lush greenery, and tranquil atmosphere. You’d be forgiven if you thought you weren’t in Morocco at all!
Located in the north-central part of Morocco, it has a unique blend of Moroccan and European influences. The town’s architecture is thanks to the French settlers that came here when Morocco was under French rule.
The style resembles Alpine-style chalets. You’ll see red-roofed houses, neatly manicured gardens, and flower-lined streets that make it one of the most beautiful places in Morocco.
Because Ifrane is in the mountains, the elevation provides a cool and refreshing climate, making it a popular retreat during the hot summer months. In winter it even snows here!
Ifrane is home to Al Akhawayn University, an American-style university that attracts students from around the world. The presence of the university adds to the town’s vibrant atmosphere and cultural diversity.
Around Ifrane’s central square, Place Al Amal, you’ll find cafes and shops, providing a perfect spot to relax and soak in the town’s ambience. One of the town’s most iconic landmarks is the Lion Stone, a large rock sculpture of a lion. It symbolizes strength and resilience. It has become a popular spot for tourists to take photos.
13. Asilah
Another one of the most beautiful places in Morocco is the coastal city of Asilah. It’s located on the Atlantic coast in the northwestern part of the country.
Asilah is renowned for its whitewashed buildings adorned with vibrant murals and intricate blue designs. The town’s architecture reflects its Andalusian and Portuguese heritage, giving it a unique charm and making it one of the nicest places in Morocco.
The town’s stunning coastline is a major draw for tourists as it boasts pristine sandy beaches that stretch along the turquoise waters of the Atlantic Ocean.
One of the annual highlights of Asilah is the International Cultural Moussem. This is a vibrant arts festival held in July and August. During this event, the town comes alive with music, dance, exhibitions, and performances by renowned artists from around the world.
14. Merzouga
Situated on the edge of the Erg Chebbi dunes, in southeastern Morocco, Merzouga is a gateway to the mighty Sahara Desert.
The towering Erg Chebbi dunes are one of the most iconic natural wonders of the desert in Morocco. With their ever-changing shapes and hues, the dunes create a surreal backdrop that changes from deep browns to vibrant reds and glowing oranges.
Everything in Merzouga evolves around desert activities. You can walk with camels through the dunes or opt to spend the night in a traditional desert camp, under the stars, for the most bucket list-worthy experience.
You can also visit nearby oasis, such as the picturesque village of Hassilabied, and see the unique ecosystem supported by these lush pockets of green nestled in the arid desert.
Merzouga is also a paradise for birdwatching. The region is home to a variety of migratory and resident bird species. The nearby Dayet Srji Salt Lake attracts flamingos and other waterfowl.
Check Availability: Overnight in Luxury Tent Desert Camp
Most Beautiful Places in Morocco FAQs
I’ve given you 15 of the best cities to visit in Morocco. If you’re planning to visit some of Morocco’s most beautiful places, here’s some useful information to help you plan your trip.
Which Is the Most Beautiful City in Morocco?
It’s really difficult to decide on the most beautiful place in Morocco since it is home to several stunning cities. However, Chefchaouen, Essaouira, and Marrakech are widely considered to be among the most beautiful cities in the country.
Where Are the Best Places to Live in Morocco?
Rabat, Casablanca, Marrakech, and Essaouira are often considered some of the best places to live in Morocco. These cities offer vibrant expat communities, excellent connectivity, and a wide range of amenities.
While the choice of the best city in Morocco ultimately depends on personal preferences, these locations provide a high quality of life and attract ex-pats from around the world.
What Cities to Visit in Morocco in One Week?
If you’re wondering which city to visit in Morocco in one week, then I would suggest focusing on cities in the south. Start your journey in Rabat, then head to Marrakech. From Marrakech, make day trips to the coastal town of Essaouira and the scenic Ouarzazate. These cities offer a diverse range of cultural experiences, historical sites, and natural beauty.
Which Do You Think Is the Most Beautiful City in Morocco?
Morocco is blessed with a myriad of beautiful cities, each with its own unique charm and allure. It was impossible for me to choose the single most beautiful city in Morocco, they are all stunning and worthy of a place on this list.
From the blue-hued streets of Chefchaouen, the coastal charm of Essaouira, and the vibrant energy of Marrakech, this list encapsulated 14 of the most beautiful cities in Morocco. My suggestion – go and visit as many as you can, and make up your own mind. You won’t be disappointed with any of them!
If you’re looking for more inspiration on what to see in Morocco, then check out these other great articles:
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